01/23

Hotel Margosa Tel Aviv


Jaffa, the southern quarter of Tel Aviv, and its oldest part, is a highly growing area in the city scape and life, uniquely giving space to a wide range of cultures and activities, presenting a solid model of conviviality in mixedcultures contexts. Jaffa is not a holy city and has no monuments of worldwide importance, but it is diverse, cosmopolitan and interesting. There is the sea, beaches, harbor, flea market, old city, alleys, arches, vaults, roofs, unique pink plaster, limestone, marble pillars, lots of cedar from Lebanon, painted tiles and lattice work (mashrabiya). It has many kinds of people and religions: Jews, Muslims, Christians, Maronites, Copts, Catholics, Greeks grew up Orthodox, Greek Catholics and secularists, poor, rich, immigrants, locals, pilgrims and tourists. It has many flavors and smells: fish, hummus, musabaha, pita bread, hyssop, lemon, baklawa, coffee and so on. But above all, Jaffa is known for its oranges JAFFA, local variety Shamuti. (and maybe what unify in modern times all these diversities). In each of Jaffa’s orchard lots there were limestone structures, sealed with plaster to be used as wells, ponds and irrigation canals, which led to water to each of the orchard trees. The orchard soil was covered with carpets of spring flowers similar to those described Botticelli's painting "La Primavera". The smell of the flowers mingled with the intoxicating odors of citrus trees blossom resulting in a pastoral atmosphere that could only be created in orchards. This pastoral atmosphere is what we were trying to recover and weave everywhere in the hotel: By the floral paving, the structures on which basing are placed to define the showers, a variety mashrabiya, the filtered natural light, soft coloring and tints, natural materials, old photographs of Jaffa, its orchards, its characters and liberated atmosphere. Photography: Shai Epstein

01/23 - Hotel Margosa Tel Aviv